{"id":336,"date":"2024-07-24T20:10:11","date_gmt":"2024-07-24T20:10:11","guid":{"rendered":"https:\/\/studiolens.app\/?p=336"},"modified":"2024-07-24T20:24:03","modified_gmt":"2024-07-24T20:24:03","slug":"how-to-build-a-strong-pottery-brand-with-photography","status":"publish","type":"post","link":"https:\/\/studiolens.app\/index.php\/2024\/07\/24\/how-to-build-a-strong-pottery-brand-with-photography\/","title":{"rendered":"How to Build a Strong Pottery Brand with Photography"},"content":{"rendered":"\n<p>As a small-batch potter, it&#8217;s important to showcase the unique identity of your work to stand out. Here are 4 steps to help you use photography to build your brand online.<\/p>\n\n\n\n<p><strong>Create a Consistent Visual Style: <\/strong>Develop a consistent style for your photos, including lighting, background, and angles. This helps in creating a cohesive and recognizable brand image.<\/p>\n\n\n\n<div class=\"wp-block-firebox-image-wrapper block-336_cfb34d-c8\"><figure id=\"block-336_cfb34d-c8\" class=\"wp-block-firebox-image block-336_cfb34d-c8\"><img decoding=\"async\" src=\"https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page.png\" alt=\"\" class=\"wp-block-firebox\"\/><\/figure><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Showcase Unique Features: <\/strong>Use close-up shots to showcase the intricate details, textures, and unique features of your pottery pieces. This helps convey the quality and uniqueness of your products<\/p>\n\n\n\n<div class=\"wp-block-firebox-image-wrapper block-336_5087ef-4b\"><figure id=\"block-336_5087ef-4b\" class=\"wp-block-firebox-image block-336_5087ef-4b\"><img decoding=\"async\" src=\"https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-2.png\" alt=\"\" class=\"wp-block-firebox\"\/><\/figure><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Lifestyle and Contextual Images:<\/strong> Photograph your pottery in use or in beautifully styled settings to help customers envision how they can incorporate your pieces into their own lives. This adds emotional appeal and context to your products.<\/p>\n\n\n\n<div class=\"wp-block-firebox-image-wrapper block-336_eebf5f-d2\"><figure id=\"block-336_eebf5f-d2\" class=\"wp-block-firebox-image block-336_eebf5f-d2\"><img decoding=\"async\" src=\"https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-3.png\" alt=\"\" class=\"wp-block-firebox\"\/><\/figure><\/div>\n\n\n\n<p><\/p>\n\n\n\n<p><strong>Minimalist Background and Setting:<\/strong> Use backgrounds and props in complementary or neutral colors to make your pottery stand out. Avoid overly busy or distracting backgrounds that can take attention away from your products.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-4-1024x1024.png\" alt=\"\" class=\"wp-image-342\" srcset=\"https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-4-1024x1024.png 1024w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-4-300x300.png 300w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-4-150x150.png 150w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-4-768x768.png 768w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-4-1536x1536.png 1536w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Topic-Page-4-2048x2048.png 2048w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n<figure class=\"wp-block-post-featured-image\"><img loading=\"lazy\" decoding=\"async\" width=\"4096\" height=\"4096\" src=\"https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Title-Page.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"\" style=\"object-fit:cover;\" srcset=\"https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Title-Page.png 4096w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Title-Page-300x300.png 300w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Title-Page-1024x1024.png 1024w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Title-Page-150x150.png 150w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Title-Page-768x768.png 768w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Title-Page-1536x1536.png 1536w, https:\/\/studiolens.app\/wp-content\/uploads\/2024\/07\/Title-Page-2048x2048.png 2048w\" sizes=\"(max-width: 4096px) 100vw, 4096px\" \/><\/figure>","protected":false},"excerpt":{"rendered":"<p>As a small-batch potter, it&#8217;s important to showcase the unique identity of your work to stand out. Here are 4 steps to help you use photography to build your brand online. Create a Consistent Visual Style: Develop a consistent style for your photos, including lighting, background, and angles. This helps in creating a cohesive and&#8230;<\/p>\n","protected":false},"author":1,"featured_media":339,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-336","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-blog"],"_links":{"self":[{"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/posts\/336"}],"collection":[{"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/comments?post=336"}],"version-history":[{"count":1,"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/posts\/336\/revisions"}],"predecessor-version":[{"id":344,"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/posts\/336\/revisions\/344"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/media\/339"}],"wp:attachment":[{"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/media?parent=336"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/categories?post=336"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/studiolens.app\/index.php\/wp-json\/wp\/v2\/tags?post=336"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}